to relevant section in my cv ]
During my time at Wunderman Istanbul, Citibank, one
of the agencies clients, came forward with a study that showed the
bank's clients were a bit confused by the current Credit Card Rewards
program and they asked us to design and produce a micro-site which
would simplify the process of deciding how to "spend" one's rewards
This site was designed and produced by two junior interactive designers
and one back-end PERL developer under my (art and technical) direction.
After final client approval and extensive testing, the site was written
to a CD and shipped to the USA, where it was served off Citibank's
Note: The Citibank Rewards website is in turkish so
please don't adjust your monitor!